{"id":2860,"date":"2020-11-26T20:35:52","date_gmt":"2020-11-26T11:35:52","guid":{"rendered":"https:\/\/askinno.com\/global\/?p=2860"},"modified":"2024-01-24T13:49:24","modified_gmt":"2024-01-24T04:49:24","slug":"social-distancing-but-lets-keep-our-hearts-close-a-special-message-from-sk-innovation-to-support-elderly-living-alone","status":"publish","type":"post","link":"https:\/\/askinno.com\/global\/archives\/2860","title":{"rendered":"\u201cSocial distancing, but let\u2019s keep our hearts close\u201d \u2013 a special message from SK Innovation to support elderly living alone"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2882\" src=\"https:\/\/askinno.com\/global\/wp-content\/uploads\/sites\/2\/2020\/11\/201126_\ub3c5\uac70\ub178\uc778\uc601\uc0c1\uc601\ubb38\ud310_\uba54\uc778_1.jpg\" alt=\"\" width=\"1180\" height=\"440\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">On 26th, it was announced that SK Innovation\u2019s special video \u201cSocial distancing, but let\u2019s keep our hearts close (ft. Elderly living alone)\u201d was honored to receive the Korean Minister of the Interior and Safety&#8217;s Award at the \u201c2020 Partnering Corporations Award &amp; CSR Film Festival\u201d (hereinafter \u201cCSR Film Festival\u201d).<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">The CSR Film Festival is an event sponsored by a number of government ministries such as the Ministry of Trade, Industry and Energy and the Ministry of Interior and Safety. It aims to \u201cspread the sustainable corporate business model of social value management\u201d and \u201craise the awareness of corporate citizenship.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2894\" src=\"https:\/\/askinno.com\/global\/wp-content\/uploads\/sites\/2\/2020\/11\/2020112601010005452_\uc774\ud22c\ub370\uc774-CSR-\ud544\ub984\ud398\uc2a4\ud2f0\ubc8c.jpg\" alt=\"\" width=\"1180\" height=\"540\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 11pt;\">\u25b2 Head of SK Innovation PR Office Lim Su-kil (right) receives the Korean Minister of the Interior and Safety Award at the \u201c2020 Partnering Corporations Award &amp; CSR Film Festival\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">The volunteer program to support the elderly living alone has been one of the major themes of SK Innovation\u2019s CSR activities since 2016. Through the &#8220;Sharing Happiness, Carrying on Love&#8221; program, SK Innovation members become the companions with the elderly living alone, build &#8220;social families&#8221;, and carry out regular activities such as checking the safety of the elderly living alone.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">The company has been not only continuously operating programs to aid the elderly living alone but also making efforts to improve the working environment for the life supporters*. SK Innovation&#8217;s \u201cMind Happiness Healing Camp\u201d, which started in 2018 as a healing program to help the life supporters relieve stress, was selected as an \u201cExcellent Social Contribution Program for Protecting Elderly Living Alone.\u201d<\/span><\/p>\n<p style=\"text-align: justify;\"><em><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 11pt;\">(*) Life supporter: a\u00a0person who specializes in caring for the safety and life of the elderly living alone<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2866\" src=\"https:\/\/askinno.com\/global\/wp-content\/uploads\/sites\/2\/2020\/11\/201126_CSR\ud544\ub984\ud398\uc2a4\ud2f0\ubc8c_\uc774\ubbf8\uc9c0_2.jpg\" alt=\"\" width=\"1180\" height=\"540\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 11pt;\">\u25b2(Top) SK Innovation\u2019s member take part in elderly living alone supporting programs (photos taken in 2019) \/ \u25b2(Bottom) Life supporters participate in \u201cMind Happiness Healing Camp\u201d (photos taken in 2019)<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">Due to COVID-19, SK Innovation changed most of its CSR programs this year into non-contact activities, including the elderly living alone support. Accordingly, the \u201cSocial distancing, but let\u2019s keep our hearts close\u201d is a special project to show SK Innovation\u2019s different way of creating social values amidst the pandemic.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">Since the video was first released in Korean, it has attracted more than 120,000 views on Youtube and brought tears to many viewers. Based on a real story of a senior who is living alone, the video delivered a gentle reminder to everyone about how vulnerable the elderly living alone may be during the pandemic. It is also a warm-hearted message to encourage the elderly and their life supporters to overcome this hard time together. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">Let\u2019s take a look at this special video, which has been released with the English subtitle for global viewers.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/subwHIwgjsQ?rel=0\" width=\"100%\" height=\"460\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-family: 'Nanum Gothic', sans-serif; font-size: 13pt;\">In particular, the video was recorded with the appearance of\u00a0two members of SK Innovation who are engaged in volunteer program to support the elderly living alone.\u00a0They shared some sincere thoughts with us about the making of this video.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2868\" src=\"https:\/\/askinno.com\/global\/wp-content\/uploads\/sites\/2\/2020\/11\/201126_CSR\ud544\ub984\ud398\uc2a4\ud2f0\ubc8c_\uc778\ud130\ubdf0\uc774\uc218\ud604.jpg\" alt=\"\" width=\"1180\" height=\"499\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2867\" src=\"https:\/\/askinno.com\/global\/wp-content\/uploads\/sites\/2\/2020\/11\/201126_CSR\ud544\ub984\ud398\uc2a4\ud2f0\ubc8c_\uc778\ud130\ubdf0\uae40\uc9c4\uc194.jpg\" alt=\"\" width=\"1180\" height=\"470\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; On 26th, it was announced that SK Innovation\u2019s special video \u201cSocial distancing, but let\u2019s keep our hearts close (ft. Elderly living alone)\u201d was honored to receive the Korean Minister of the Interior and Safety&#8217;s Award at the \u201c2020 Partnering Corporations Award &amp; CSR Film Festival\u201d (hereinafter \u201cCSR Film Festival\u201d). &nbsp; The CSR Film Festival &#8230; <a title=\"\u201cSocial distancing, but let\u2019s keep our hearts close\u201d \u2013 a special message from SK Innovation to support elderly living alone\" class=\"read-more\" href=\"https:\/\/askinno.com\/global\/archives\/2860\" aria-label=\"Read more about \u201cSocial distancing, but let\u2019s keep our hearts close\u201d \u2013 a special message from SK Innovation to support elderly living alone\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":2873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[64,55,1632],"tags":[295,126,15,75],"class_list":["post-2860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-csr-program","category-social-value","category-sustainability","tag-2020-together-with-the-corporates-awards-csr-film-festival","tag-csr","tag-sk-innovation","tag-social-value"],"acf":[],"_links":{"self":[{"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/posts\/2860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/comments?post=2860"}],"version-history":[{"count":26,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/posts\/2860\/revisions"}],"predecessor-version":[{"id":14587,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/posts\/2860\/revisions\/14587"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/media\/2873"}],"wp:attachment":[{"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/media?parent=2860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/categories?post=2860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/askinno.com\/global\/wp-json\/wp\/v2\/tags?post=2860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}